When a person subscribes to your list, we collect the IP address from their signup location. The IP address information is then sent to a geolocation service provider to get an estimate of your subscribers' location.
The location information that's generated from the IP address can vary greatly in different locations. Many people connect to the internet without using a static IP address, instead their IP address is constantly changing. When this occurs it requires the geolocation service provider to tie the different addresses to a single point, a "canonical" location.
When creating a canonical location, multiple areas often get lumped in together. This is how we create the locations used in your account.
When a person subscribes to your list, we collect the IP address from their signup location. The IP address information is then sent to a geolocation service provider to get an estimate of your subscribers' location.
The location information that's generated from the IP address can vary greatly in different locations. Many people connect to the internet without using a static IP address, instead their IP address is constantly changing. When this occurs it requires the geolocation service provider to tie the different addresses to a single point, a "canonical" location.
When creating a canonical location, multiple areas often get lumped in together. This is how we create the locations used in your account.